ANALYTICS ASSESSMENT
Data Services
Data Strategy
Data Science
Data Analytics
Data Management
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Data Services
Data Strategy
Data Science
Data Analytics
Data Management
About Us
Insights
Contact
Data Assessment
Step 1 of 10
10%
Have you established business objectives (goals) across sales & marketing?
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Yes
No
Unsure
Do you have clarity around which metrics (KPIs) to prioritize in order to achieve your business objectives (goals)?
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Yes
No
Unsure
Do you track the Return on Investment (ROI) across all sales and marketing efforts?
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Yes
No
Unsure
Are your business reports (KPIs & ROI) available to be viewed in realtime (i.e. can you see today’s results, right now)?
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Yes
No
Unsure
Are you aware of which technologies (including all hardware and software) are optimal for your business/industry?
*
Yes
No
Unsure
Do you leverage a data-dashboard when making critical business decisions (i.e. does your existing data live in a visual, interactive environment)?
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Yes
No
Unsure
Do all your data sources “talk” to each other (i.e. Google Analytics, CRM, Marketing Campaigns, Sales Pipelines, Point of Sale, etc.)? In other words, are they integrated?
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Yes
No
Unsure
Have you leveraged competitive intelligence and industry benchmarks across key metrics (KPIs) within the past month?
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Yes
No
Unsure
Does your company take data security and user privacy laws & regulations seriously (i.e. are you protected)?
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Yes
No
Unsure
Do you have an internal resource dedicated to optimizing data analytics strategies (i.e. digital tracking, tag management architecture, maintaining & optimizing data collection processes, A/B testing, extracting valuable insights, etc.)?
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Yes
No
Unsure
Result
Mark
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